71 bras tracked · bands 28–40 · cups B–O
Freya is the brand H-J cup shoppers reach for when they want shape and color from a full-bust specialist. The cut runs younger and more trend-forward than Panache or Elomi, with patterns and sports styles that mainstream full-bust brands rarely carry. If you've struggled with the staid styling that often comes with UK full-bust engineering, Freya is where fit and look don't have to be a tradeoff.
Price positioning. Mid-tier — wired core typically runs $35-75, sports lines $40-80. That's aligned with Panache and Elomi, well below Wacoal and ThirdLove for similar cup depth. The premium versus mainstream brands buys cup-depth grading the mainstream brands don't engineer for.
UK sizing; bands run snug. Freya uses UK sizing.
| Your US size | In Freya |
|---|---|
| 32D | 32D |
| 34D | 34D |
| 34DD | 34DD |
| 36C | 36C |
| 36DD | 36DD |
| 38D | 38D |
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